Väetee
Packaging inspired by Estonian nature for the Väetee pyramid tea collection.
The Project
Väetee is a collection of eight pyramid tea blends produced in Estonia. Inspired by the diversity of Estonian nature, the mystical world of plants and the ritual of tea drinking, the packaging gives each flavour its own visual character. Expressive illustrations bring together botanical personalities, playfulness and a sense of mystery, creating a distinctive yet cohesive visual language across the collection.
An envelope-inspired opening adds a thoughtful detail to the packaging, turning an everyday tea ritual into a moment to slow down and enjoy.
Illustrations: Maari Soekov
